Benefits of Becoming an SEO Reseller

These days, many companies want to get into the SEO, or Search Engine Optimization, game. All businesses that utilize an online presence must use some form of SEO in order to get noticed. Google's complicated and ever changing search algorithms and the hordes of competing businesses are the reason for this reality; they make SEO a very profitable business.

Ever wonder how to get in on the game? No SEO jujitsu skills are necessary in order to make money selling those services. That is because, besides starting a new SEO company, there is another option: become an SEO reseller. There are SEO companies out there that offer SEO reseller accounts, usually allowing the reseller to add their own name and branding to the service (this is "private label" reselling). When a customer purchases services from an SEO reseller, the order is sent to the SEO company, which handles the work and charges the reseller. In turn, the reseller charges their own price and keeps the profit. That is as easy as making money can get.

Businesses that benefit from becoming an SEO reseller are those such as web designers, web hosts, programmers, and marketing firms that do not specialize in online marketing. These types of businesses can provide SEO services as "value added" to what they are themselves already offering. Not only does the business get a cut of what would otherwise only be someone else's profits, but there is also the benefit of providing a full package, or "the works," for customers. Save a customer's time, and they may well keep coming back for more services.

Before getting into the SEO reseller business, be sure to do plenty of research first in order to find the best company. Find an SEO company that compliments your services the best, that allows you to set your own prices, and can be fully integrated with your business. Then again, there may also be benefits to allowing customers to see that you are affiliated with a particular SEO company, if that company is well known for doing good work.

One warning before jumping in: always be sure that in becoming an SEO reseller, you are selling quality services from a quality company. Value can be taken away as easily as it can be added when the wrong SEO company is chosen by a business that wants to resell. To keep your business's name respected, check out the reputation of a company before signing up with them.